Direct Mail Solution
A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign
par Craig Simpson- Première édition
- 2014
- Editeurs
- Entrepreneur Media Inc/Entrepreneur Press
- Langue
- English
Craig takes his reader from a-z as it relates to direct mail. I've always enjoyed the "idea" of direct mail but the pieces involved can feel a bit daunting when you start a campaign.
Wonderful book!.
I have not had time to dig into the book yet but it looks real interesting. I am sure it is worth the money I paid for it.
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